Description
OVERVIEW
Stiff competition in the market place compels organisations to constantly review their positions, products, services, and modus operandi, so as to be current and proactive in meeting customers’ needs. This requires interrogating achievements in order to modify existing products and services, and marketing strategies. In this course, participants will be introduced to the concept and of, and strategies for, design thinking, and how to effectively apply it.
Who to Attend
Senior and middle Management Staff of organisations.
OBJECTIVES
At the end of the course, participants will be able to:
- Understand the concept of design thinking.
- Know its strategies and techniques.
- Apply the concept in their organisations.
OUTLINE
- Overview of Design Thinking a Tool for Organisational Renewal.
- Design Thinking Tools.
- Phases of Design Thinking.
- Developing the Skills for Critical Thinking and Innovation.
- Best Practices in Critical Thinking and Innovation.
- Partnering for Critical Thinking and Innovation.
- Idea Creation Techniques.
- Transforming Ideas into Action.
- Building and Managing Teams for Critical Thinking and Innovation.
- Strategies for Sustaining Critical Thinking and Innovation.
- Applying Design Thinking in Organisations.
