How to get customers emotionally attached to your brand
In my previous blog I discussed true customer loyalty. In this blog I will discuss what are the differences between emotionally […]
Loyalty
Customer Satisfaction, Loyalty
Customer satisfaction doesn’t cut it anymore
There is much talk about satisfying customers. In fact nearly any marketing text you pick up, blog you read, the
Loyalty
Why loyalty is tricky for the finance sector
I did some work for an organisation that was working in the financial sector, seeking advise on developing a loyalty